The Anchorage team makes an appearance on the NFS podcast to discuss the strategies for promoting an independent film.
Grit, Hustle, and Self-Distribution: Learnings From Team Behind ‘Anchorage’
The Anchorage team makes an appearance on the NFS podcast to discuss the strategies for promoting an independent film.

Anchorage, a true indie film, was remarkably produced in just five days on a shoestring budget of $54,000. Originally conceived as a short film, it has since garnered an impressive 11 awards and 10 nominations from 17 different film festivals. The film’s team has taken an independent approach to promote it through a theatrical tour across the United States and the United Kingdom.
In today’s episode, GG Hawkins from No Film School engages in a conversation with Scott Monahan, Dakota Loesch, Erin Naifeh, and Spencer Showalter, covering a range of topics including:
- Transforming a short film concept into a feature-length project with the same limited budget.
- The unconventional financing methods, such as selling family heirlooms, employed to bring the film to life.
- The challenges and experiences of shooting in the rugged high desert over a tight five-day schedule.
- The creative freedom given to actors to improvise and explore their characters.
- The unique approach of assembling a crew based on personality rather than talent or budget.
- The importance of understanding the assembly cut process before involving an editor.
- The art of editing and making choices that serve the narrative’s emotional resonance.
- The thrill of sharing the film’s journey, including screenings at venues like the Music Box Theater, alongside other notable films like Oppenheimer and Asteroid City.
- Discovering the three most impactful words a director can utter during the filmmaking process.



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